The Challenge
Generating valuable leads and finding new and engaging ways to reach them is top of the agenda for CMOs. Softpal's custom solutions can help marketers qualify and filter leads by harnessing the potential of the IoT to explore new consumer touchpoints and delivering bold new experiences with technologies like Augmented reality (AR)/Virtual reality (VR) and Mixed Reality (MR).
Marketers expect an approximate 10% increase (from 44.3% to 54.1%) in digital spending over the next 5 years, in comparison with non-digital efforts.
According to Deloitte’s CMO survey
How Softpal Can Help
Application development
Be agile and responsive to the needs of your customers. Softpal's custom application development services help you beat the competition to deliver great products, first.
Augmented reality/Virtual reality/Mixed Reality
Adopt AR/VR/MR and capture consumer attention for a staggering 85 seconds, enabling 20% more interactions and improving click-through rate by 33% (The Drum).
Internet of Things
We’ll help you gain access to a wealth of customer insight that allows you to deliver personalised services and intelligent UX – by integrating connected devices like smart meters and sensors.
Data Science
Unlock powerful consumer insights and patterns of preference, so you can understand a lead’s potential value to your business and pursue it accordingly.